Are you a local business and want to get involved?
Free cultural events such as Dorset Moon, that bring amazing installations to a new place can have a real effect on local businesses. In 2018 over 150,000 people came to see Dippy the Dinosaur in the County Museum, with a visitor spend of £2.2 million – read the full report here. Not bad for a dinosaur. And now we have a moon!
As you may know July 2019 marks 50 years since the first moon landing, so let’s celebrate with an excellent opportunity to showcase Dorset and all that it has to offer.
You can download the Dorset Moon resources below for your business, on social media platforms and on your website to attract new visitors. Remember to promote everything that is going on in your area – that way you contribute to the overall visitor experience, and shout about what is good about your town.
Read more on how to get involved, share on social media and create your own news stories in the boxes top right.
How can I get involved?
By working together, we can encourage increased spending in local attractions, shops, cafes, restaurants and more! How? by promoting the three venue towns as fantastic places visit, stay – and spend money. Dorset Moon is free to attend, so any secondary spend will come directly to you!
By getting involved in all things lunar with Dorset Moon you can boost business by attracting new customers and raising profile.
Local businesses are stronger together – get creative and team up to promote each other. For example:
- If you serve food and drink why not partner with a local brewer or food provider to offer a moon-themed cocktail, or moon-themed food (such as cheese!) And of course, you can link the moon with the tides and seafood…
- Accommodation providers can partner with local restaurants to offer a discount on meals out for your visitors during the Dorset Moon weekend.
For more ideas on how to develop moon-related packages or collaborations with your business sign up to our Dorset Moon Business newsletter where we will send you regular updates on ideas to help you get involved.
Read on to find out how to join in with the campaign on social media…
Use the #DorsetMoon hashtag with any moon-inspired posts on Facebook, Twitter and Instagram. Any recent Instagram posts using this hashtag will be seen on the home page of this website – a perfect platform to promote your business to new audiences.
TIP: During the events, why not ask customers or guests to take selfies with the Museum of the Moon and use this for a discount or special offer at your business e.g. discounted coffee/drinks or a free moon-themed pudding!
Download the Dorset Moon social media images and copy below to share on your business pages and website to promote Dorset Moon – we will retweet and share your business on our website as a suggested place to go when visiting Dorset Moon events! Added to this, using new content will help you climb up the SEO rankings; and those searching ‘Dorset Moon’ may see your business too. Win win!
Follow and retweet all the Dorset Moon festival producers and begin to widen your social media reach:
Arts by the Sea Bournemouth
Inside Out Dorset
The Arts Development Company
Create your own news stories
Dorset Moon has already attracted widespread press coverage including being listed the Daily Telegraph’s 50 Amazing UK Adventures for 2019. And this is just the beginning…
Well-known travel blogger Emily Luxton originally from Weymouth, will be blogging about the experience and the beauty of Dorset.
Local magazines and websites will be promoting Dorset Moon as much as they can.
Let’s get the world to come for Dorset Moon featuring Luke Jerram’s Museum of the Moon and discover everything else Dorset has to offer too!
If you want to create your own news story relating to Dorset Moon – a new dish, or drink, or trip – then we will be sending through some ideas to help you attract some news coverage throughout the campaign. Just sign up to our newsletter below.
Click an image to download it.
Dorset Moon Promotional Video
The following link will take you to the original video on YouTube where you can copy and paste the embed code to show the video on your website; just find the word SHARE to the bottom right of the video and choose your options. Link to Dorset Moon Promotional Video on YouTube.
Produced by Dorset Festival Consortium:
Produced by Dorset Festival Consortium: